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Published February 4, 2012 at 2:43 pm - 2 Comments

Marketing your brand has changed drastically over the past years with the rise of the internet and the ever growing potential of social media. In the past it would be enough to sponsor a few riders who would compete in the World Cup. Competition results and coverage in magazines would be enough to increase sales. [...]

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Published February 4, 2012 at 2:38 pm - No Comments

Are  you  the  kind  of  windsurfer who lives to windsurf? The kind who arranges his daily routines around the wind forecast? The kind who just loves sharing his/her love for this beautiful sport? The kind who is out on the water even when the temperature shows single digits and/or the windforce is in the double [...]

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